We accept:
Fancy reserving yourself a seat?
Take a look at our seat reservation service
Reserve your ideal seat and more
Although a seat is always guaranteed on board, why not treat yourself to your favourite seat? Get a window seat reserved at the front of the coach, or ensure you're sat next to your favourite travel buddy on your next adventure together.
Reserve your ideal seat and more
Although a seat is always guaranteed on board, why not treat yourself to your favourite seat? Get a window seat reserved at the front of the coach, or ensure you're sat next to your favourite travel buddy on your next adventure together.
Our seat reservations
From just £2 per person, you can now reserve any seat in the first five rows of our coaches.
Available on most routes, it's the best way to guarantee you'll be sat in your preferred spot.
Why choose to reserve a seat?
✓ Available on most services
✓ Choose from the first five rows of window seats
✓ Guarantee your preferred spot on the coach
How to reserve a seat
Step 1
Select your journey in our online Journey Planner.
Step 1
Select your journey in our online Journey Planner.
Step 2
Choose your seat in 'Add Extras' and complete your booking.
Step 2
Choose your seat in 'Add Extras' and complete your booking.
Step 3
Make changes any time before you travel with My Account.
Step 4
Board your coach, find your seat and relax.
Step 4
Board your coach, find your seat and relax.
Frequently asked questions
Seat reservations are available on a wide selection of journeys on our network. You can purchase a seat reservation on the following journeys:
- Any direct UK services to London (excluding airports)
- London direct to any UK destination (excluding airports)
- Any location - Heathrow Airport - Any location
- Any location* - Gatwick Airport - Any location*
- Any location* - Luton Airport - Any location*
- Any location* - Stansted Airport - Any location*
Starting locations of Cross Country routes
*Excluding Stansted - London - Stansted, Gatwick - London - Gatwick and Luton Airport - London - Luton Airport.
You can select a seat reservation when you purchase your journey on our website or after you have booked your journey, using My Account. To add a reservation after you’ve booked your journey, log in or sign up to My Account here where you can easily select your favourite seat.
We recommend purchasing a seat reservation well in advance of travel to avoid disappointment as we have limited availability onboard.
You can also purchase and amend your seat reservation through our Contact Centre.
Seat reservations are priced from £2 per person, per journey.
This price is in addition to your ticket price for your journey.
Seat reservations can be amended online through My Account - simply login or sign up here. You can also amend your reservation through our Contact Centre.
Unfortunately, seat reservations are non-refundable and our normal terms and conditions apply. All seat reservations cannot be transferred to another service/coach on the day or once the departure time has passed.
Conditions of Carriage
For a full list of terms and conditions please visit our Conditions of Carriage page below.